Monday 18 June 2012

Mimcos Next Campaign- Kaleidoscope Cinematopia

Mimco has released images of their next campaign Kaleidoscope Cinematopia featuring a very Hollywood glamour vibe. Shot in Palm Springs', Mimco creative director Cathryn Wills styled the shoot with a “nostalgic view in mind, focusing on the glamour of the deco 1920s Charleston era, to the tuxedo days of the ratpack in 1960s Palm Springs.”

The locations are simply old school Palm Springs glamour with a Ford T-Bird, some palm trees and some glamourous poolside lounging to create the retro campaign.

Taking inspiration from Louis Vuitton and Prada Spring Summer 2012 collections, Mimco has delivered an on-trend collection. Featuring prim handbags, totes and envelope clutches with loafers, block heeled pumps and metal tipped ballet flats and heels styled with wide brimmed visors and aviators and cat-eye sunglasses. Any girl lusting over a modern take on 1950's retro, eat your heart out!

The new Mimco range will be available in stores and online from July 2012.


Source: Vogue.com.au


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